Download the Tech Brief: Facebook Custom Audience Targeting

By leveraging Facebook's Custom Audiences advertising feature to target specific consumers, marketing teams can create more effective messaging, increase campaign conversion rates and deliver a better ROI.

In this guide, you’ll learn how:

• Improve the effectiveness of Facebook advertising campaigns by leveraging custom audience data for your target buyers.

• Custom Audiences can help you advertise to your target personas while lowering your cost per every 1,000 impressions (CPM).

• To navigate Facebook’s hidden native targeting parameters which increases cost and reduces the reach of the campaign.

Mobilewalla provides marketing teams custom audiences based on consumers real behaviors that would be otherwise impossible to address on Facebook.

Download the Tech Brief to learn how to use Mobilewalla’s user behavior data to increase Facebook advertising conversion rates while lowering the cost of your campaign.