Protect Your Market Share 

Discover the Six Data Points That Help Telcos Retain Subscribers

Optimize market share and flow share measurement in a 5G FWA Era

Cellular connection classifier. Business carrier identity. Household makeup. Telcos should be looking at these, because lacking the right data insights can cost telecoms market share – especially as 5G fixed wireless access (FWA) usage blurs traditional subscriber indicators. 

Our guide tells you which metrics will help you to:

• Distinguish between “true cellular” and 5G FWA usage
• Identify broadband carriers and FWA use across businesses
• Understand household membership, which is one of the most predictive features of customer behavior

Fill out the form to download our guide and see how telcos can accurately understand business and residential market share and flow share in a 5G FWA era.