The Nature of In-Game Audiences at Indian Professional Sports Leagues: A Mobile Geo-Location Study

India, currently, has 6 major sports leagues: the Indian Premier League (IPL), the Indian Super League (ISL), Hockey India League (HIL).....

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Eyeota and Mobilewalla announce data partnership

Dec. 06, 2016

Eyeota, the global leader for audience data, and Mobilewalla, the world’s largest mobile audience intelligence platform, have entered a partnership to bring Mobilewalla’s AudiencePlus segments to the Eyeota Data Marketplace.

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Mobile data exchange adsquare on Tuesday announced the addition of Mobilewalla as new data providers

Nov. 23, 2016

Adsquare Adds App-Usage Data To Its Portfolio. The data providers offer solutions for creating audience segments, based on app usage and context, each with a different angle, approach and local reach.

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MediaMath partners MobileWalla to launch AudiencePLUS for APAC

Sep. 22, 2016

MediaMath that offers marketing and advertising solutions to digital marketers has announced the introduction of AudiencePLUS (APAC), on its TerminalOne (T1) Marketing Operating System platform.

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A largely ignored but critical dimension to incorporate in understanding consumers on mobile

Issue No.3, Fall 2016

Understanding and modeling users behind digital devices are the keys to 1:1 marketing. In this era of personal digital devices (PDD), such modeling enables a consumer to be reached uniquely via his or her PDD.

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Mobilewalla Signs strategic Partnership with XL to Launch Big Data based Programmatic Media Buying & Analysis Platform

Feb. 06, 2015

Detailed Investigation leads to XLAdReach choosing Mobilewalla as exclusive partner.

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Announcements

"2014 Enabling Technology Company of the Year in Mobile" MMA SMARTIES


Mobilewalla is featured on the iconic LUMAscape


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Mobilewalla: Play classic board games on your phone

Sep. 22, 2014

Classic board games have made a smooth transition to mobile devices. Here are the top mobile board games.

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Mobilewalla Wins MMA Best Enabling Technology of the Year in Mobile Award for APAC

Sep. 17, 2014

Joining an elite list of winners for this year's Smarties APAC awards, Mobilewalla takes home top honors for Enabling Technology of the Year in Mobile Award. Mobilewalla joins Unilever (brand), Mindshare (agency), and Facebook (publisher) for the exclusive list of winners at this year's awards.

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Mobilewalla: Explore brave new worlds

Sep. 10, 2014

Games that simulate real life or a fantasy life, or those games that ask you to
build a simulated world, are ongoing favorites for app lovers. Here are the top
games in this category.

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