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How do I map third-party data to my first-party data?
Mobilewalla has created a set of techniques to match an organization’s first-party data with the vast amount of information available through our consumer intelligence platform. To enrich your existing data with Mobilewalla, we must find a common "key" that can match across both data sets.
Mobilewalla data is keyed on the mobile advertiser ID (MAID) and can match several first-party consumer data such as MAID, IP Address, Physical Address, and Hashed Email (HEM).
Data sets can be purchased together or separately depending on your business needs. They are available in various forms to easily integrate with existing internal systems via system-to-system transfers.
We support leading cloud platforms:
- Amazon Web Services
- Microsoft Azure
- Google Cloud
Our data can also be accessed through various demand-side and data management platforms at a frequency that makes the most sense for your business.
Or, contact us to ask specific questions about our mapping methodology or see how data enrichment can work with your MarTech stack.