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DATA ENRICHMENT

Get an unparalleled understanding of consumer behavior

Create a comprehensive, unbiased view of the consumer to increase engagement and drive business strategy.


Leverage Mobilewalla’s consumer data and analytics capabilities to understand your customers and prospects in a more meaningful way. Mobilewalla data gives you the breadth, depth and scale that you need to take your customer engagement to the next level.

With highly nuanced and multi-dimensional data sets, we help data scientists, data analysts, marketers, and researchers enrich data with valuable consumer insights to build a more complete picture of how and where customers interact with them - online and offline, within their brand and beyond.

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The Mobilewalla Data Advantage

Mobilewalla aggregates data from multiple sources, then applies data cleansing and fraud detection measures with a combination of deterministic, artificial intelligence, and machine learning techniques to generate attributes and features which can be used to make predictions, enhance existing data or perform analysis.

Privacy and compliance is in everything we do, from the data we acquire, to our products and solutions. Data is acquired from third parties in the digital ecosystem including publishers, demand side platforms (DSP), data management platforms (DMP) and data aggregators.

Mobilewalla operates under a rigorous privacy and consent framework. We do not have sensitive or personally identifying information such as name, address, phone number, email, government-issued identification numbers, sexual orientation, political affiliation, or credit card number.

With Mobilewalla data you can:

  • Increase acquisition and retention rates through a better understanding of customer and prospect behavior
  • Improve predictive modeling results through access to additional data sources
  • Easily identify high value customers and target prospects with similar characteristics
  • Understand competitive behavior and brand propensity

 

How to Increase the Value of AI with Data

How to Increase the Value of AI with Data

Learn how to significantly increase the effectiveness of AI techniques by enriching customer information with third-party data.


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Ready to enrich your existing data?

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