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RETAIL, QSR & CPG

Identify and acquire target consumers by enriching first-party data

Effectively acquire, understand and retain your most valuable customers

The retail, quick service restaurant (QSR) and consumer packaged goods (CPG) sectors have long sought creative ways to unlock buyer insights.

These industries may be facing a myriad of challenges, including in-store experience, delivery, supply chain issues, the rise of niche brands, in-store and online integration, and changing consumer wants and needs. But a deep understanding of buyers and their behavior remains a top priority.

At Mobilewalla, we empower businesses in the physical world with cutting-edge data solutions to drive growth, enhance customer engagement, and maximize marketing effectiveness.  Our comprehensive mobile device-derived insights offer unparalleled opportunities to optimize your operations and marketing strategies. 

With Mobilewalla you can:

  • Leverage advanced audience segmentation to pinpoint high-value customers and tailor your marketing efforts precisely to key buyer profiles.
  • Create a more complete and nuanced view of your customers by integrating our alternative data to gain deeper insights into customer behaviors, preferences, and demographics.
  • With enriched consumer data, you can craft highly personalized experiences that resonate with individual customers driving higher satisfaction and loyalty.
  • Analyze visitation trends at competitor stores and understand guest overlap, Mobilewalla data allows you to see how often customers visit competing locations and identify opportunities to attract their business.
  • Attribute store visits directly to your advertising spend with precision linking marketing investments to actual foot traffic and sales.

Read Our On-Demand Food Delivery Case Study →

Read Our QSR Case Study: Understanding Competitive Brand Affinity →

Learn More

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Retail

Better understand and engage with your  customers—no matter where they are shopping

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Quick Service Restaurants

Understand dine-in vs take-out and competitive behavior. Get insight into key trends.

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Consumer Packaged Goods

Leverage alternative data sources to support company strategies to attract and retain consumers.
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Case Study

Enriching First-Party Data to Identify Target Buyers

Download the case study to discover how enhanced first-party data helped a multinational conglomerate in the CPG industry reach its goal of building lookalike audiences to drive acquisition.

DOWNLOAD THE CASE STUDY

Mobilewalla Data & Marketing Solutions

Data Enrichment

Use third-party data for a deeper understanding of buyer propensity and competitive loyalty.
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Feature Engineering

Train your AI and machine learning models to make accurate predictions about buyer behavior.
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Audience Segments

Identify and reach your most loyal buyers and prospects with campaign-specific audiences.

Ready to establish a data-driven competitive edge?

Talk To A Data Expert