Consumer Intelligence

Transformation through Connectivity and Data with Flavia Tata Nardini

Omnipresent connectivity is the future. And with emerging technologies, we're getting closer to unlocking the full potential of connectivity and data. But why is connectivity so crucial in this day and age? How do we revolutionize connectivity and data? And what role does space play in digital transformation?

In this episode of the Data Point of View podcast, host Laurie Hood welcomes Flavia Tata Nardini, the CEO of Fleet Space Technologies. They chat about space entrepreneurship, the importance of connectivity for humankind, and the challenges of running a space startup.

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Key Insights

  • Entrepreneurship is about recognizing an opportunity.

Entrepreneurship means different things to different people. But for Flavia, it was about seeing and grabbing the opportunity to enable human civilization to take the next giant leap. She talks about her experience with space entrepreneurship, "It is a weird way of tackling entrepreneurship — some people tackle entrepreneurship because they see a problem, and most of the time, that's really brilliant because they see a problem and want to fix it. What I could see was an opportunity. I could see [that] space is changing; space is incredible. In the past ten years, I was able to see the barrier to entry into space was going down — entrepreneurs building companies that were not government, technologies allowing you to be a small satellite to change businesses on Earth.”

  •  Connectivity helps gather data; data drives transformation.

Connectivity is a critical factor for collecting data. If we revolutionize connectivity, we can unlock new opportunities on Earth and beyond. Flavia explains, "All of these industries are under a lot of transformation. And for them, transformation is driven by data. I need to have more critical resources. I need to find more Copper-Molybdenum. I need to create a solar farm, or I need to move energy from one place to another. And all this infrastructure has always been in the middle of nowhere. So with zero connectivity, there is zero awareness."

  • What is the future of connectivity?

Connectivity plays a crucial role in digital transformation. By harnessing innovative technology, we can take connectivity to another level and reach new frontiers on Earth and in space. Flavia talks about what the future holds for connectivity. "We have the goal that in 10 years — I really hope less than that — I'm going to have an iPhone that connects with space, that connects to 4G, 5G, 6G, when I am in an environment where this is available, and that connects automatically to space when I'm not in a 4G, 5G area. That's what we're working on."

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Laurie Hood

As Chief Marketing Officer, Laurie Hood is responsible for all aspects of Mobilewalla’s marketing strategy including messaging and positioning, brand awareness, demand generation and sales enablement. She brings extensive experience in technology marketing and product management to Mobilewalla most recently holding leadership roles Equifax and IBM, through their acquisition of Silverpop a marketing automation company.